About The Book

Brilliant Business Connections
Frances Kay

This book provides advice on the art of communicating with prospective business contacts & suggests networking tips to build effective business relations...

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Preface

 



We all know that ‘people do business with people’. This is perhaps one of the overriding reasons why most of us would pick the human voice or face to face contact when given the choice over automatic systems and machines. Despite the amazing progress of technology, which enables us to do almost everything instantly and at the press of a button, there is something reassuring and comforting about individual attention and personal service.

Brilliant Business Connections are what everyone who wants to succeed in business really needs. But how do you make them and what should you do to get the most from them? These are the questions I have tried to answer in this book.

For readers who are experienced networkers and have many good contacts, it will inspire you to try new approaches or revise your methods. If you are new to your job or starting out on your career it will help you make the most of the opportunities offered as you meet people in the course of your work.

For many years I have been meeting people and developing professional relationships in the process of my work. People are fascinating, unique and often quite surprising. Many profitable connections and good friendships have resulted and my career and business has become synonymous with connecting people for professional advancement. Referrals, recommendations and business introductions are second nature to me. It is because of the richness of these experiences and the many rewards I have received that I decided to write this book.

There is nothing scientific about the method and the truth is most of us know how to do it! Sometimes however we lack the courage, confidence, time or skill. Many people I know are naturally skilled while others simply require a bit of help and practice.

Whatever your level of expertise, you will find common sense tips, advice and suggestions on how to build your own personal network of connections. Armed with this knowledge you will have greater confidence and progress further and faster with your career and building your business. You will also probably have more fun too! If building pleasant and profitable business relationships is something you would like to do, I hope you enjoy reading this book.